Culture

FEELS LIKE THE FIRST TIME

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FEELS LIKE THE FIRST TIME

Our lives are filled with a number of memorable firsts. A first kiss. The first car we drove. Even that first not-so-great job. 

26 Practical V-day Gifts

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26 Practical V-day Gifts

Valentine’s Day is on the horizon. Whether you are an A+ romance guru or just checking the box to stay out of trouble, you’ve got a few shopping days left to get it right. With this in mind, we found the list of 26 must-have that not only show your love but can make life easier. Click here to grab the list.

 

Table for One?

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Table for One?

Table for one? Why yes please. More and more of us are eating alone. Not just in restaurants but also at home. What’s driving this growing trend and how big brands are adjusting to satisfy the pleasure of eating alone.

 

STANDING OUT | LIVE SHOWS

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STANDING OUT | LIVE SHOWS

In Part I of my STANDING OUT blog, I talked about what I learned from the music books I read in 2019, and what made artists unique and truly stand out. In Part II of STANDING OUT, I’ll share what I learned at the live shows and how that makes them even more unique and truly stand out from all the ‘noise’. So, here is the line up this year (in chronological order), including the opening acts, which of course I NEVER miss.

STANDING OUT | MUSICIANS MAKE IMPACT

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STANDING OUT | MUSICIANS MAKE IMPACT

At the end of 2018, I felt I was spending too much time on the iPad attempting to read but not reading because it was too easy to get distracted and not actually reading. So, at the start of 2019, I made a personal ‘resolution’ to get back to, what I’ll call, real reading. And not just reading, but to read physical books, not on an iPad. And not just any book, but only books about music; genres, eras, musicians and bands.

Pop Culture Flavors

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Pop Culture Flavors

Film, art, music and sports (FAMS) are the realms of pop culture that fuel our fire as a creative agency. FAMS act as the inspirational ingredients in Yalo’s own unique marketing mixture, as well as in the brand experiences we cook up for our clients. Our recipe produces work that is not only engaging to your audiences, but also gives your brand that memorable, entertaining flavor that lingers long after being consumed.

Here are some fresh FAMS, curated by Our Tribe, to inspire YOU to discover new marketing flavors for your brand.

BRINGING BACK A HIT

ATLiens, This Bud's for You

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ATLiens, This Bud's for You

Here in the A, we like to celebrate our hometown heroes. Outkast's Big Boi is always a favorite from ATL's rap and hip-hop scene. So we're excited to see him featured on Budweiser's new, limited-edition tall boy, which has been dubbed the TallBoi. It's cooler than a polar bear's toenails, y'all, and only available in Georgia.

NBA vs. China: The Billion-Dollar Tweet

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NBA vs. China: The Billion-Dollar Tweet

As we get ready to kick off the NBA season on October 22, there is an ongoing controversy, drawing attention away from the actual game and its great players: a social media post. A since-deleted tweet by Houston Rockets General Manager Daryl Morey read “Fight for Freedom. Stand with Hong Kong.” This tweet in support of the pro-democracy protests in Hong Kong has caused China to lash out at the NBA.

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